The E-Myth Revisited
Work on your business, not just in it. Why small businesses struggle, and how systems set you free.
Biography
Michael E. Gerber founded a company that coached small business owners and wrote The E-Myth (1986) and The E-Myth Revisited (1995), which became small business classics.
Main ideas and philosophy
Gerber teaches that owners should work on their business, not just in it, by building systems that make results repeatable.
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