Built to Last
What made some companies endure for decades: core values, big goals and a culture that preserves the core while…
Biography
Jim Collins is an American business researcher and author. Built to Last (1994, with Jerry Porras) and Good to Great (2001) are among the best-selling business books. He runs a research laboratory in Colorado.
Main ideas and philosophy
Collins emphasizes disciplined people, thought and action, humble but determined leadership and long-term momentum.
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Books by Jim Collins on MindsetProdigy
Good to Great
What turned good companies into great ones? A research team's influential, and debated, findings.